Staging
The Power of Staging a Property
Property staging involves presenting a property to its full potential, making it much easier for potential purchasers to envisage themselves living in the property.
In our experience properties that perform best on the market are owner occupied properties that have been presented in a warm and contemporary fashion. If you are a home owner, this can easily be achieved with your own input and our Guide to Selling Your Home, found on our website, gives some great tips on this. Where staging is most effective is when selling ex-rental properties which have often been subject to a number of tenancies and look tired, jaded and uninspiring.
Before any property goes to market, the basics should be done – remove all unwanted items, paint throughout and carry out a deep clean. At this point the property will be clean and clear but will often fail to appeal to owner occupiers, who make up the majority of purchasers in today’s market. In order to maximise the value of such properties, we advise owners to take the next step and have the property professionally staged. Staging should be viewed as an investment rather than an expense.
What are the Benefits?
- Maximize Returns: Your property will sell for more, typically 4 to 5 times more than what you spend on staging.
- Faster, Higher-Priced Sales: The property will generate more initial interest and sell for a higher price in a shorter timeframe.
- First Impressions Matter: First impressions count and buyers can disregard your property immediately if they get a bad initial impression.
- Emotional Appeal: Emotion plays a big part when buying property, tap into this and make buyers fall in love with your property.
- More Views, More Bidders: Staged properties are viewed more and in our experience more viewers, means more bidders.
- Free Consultations with Interior Designers: We work with a number of Interior Designers who provides free consultations for our clients. Call us today to explore your options!
The Results
